About the Kruger Big Assist
Hockey is more than just Canada’s game. It’s a way for kids, families and communities across the country to come together, share experiences, and be part of something that unites us all.
But hockey can be expensive for many families. The Kruger Big Assist program was developed to help. Working with minor hockey associations across the country, we will be providing over $150,000 in financial assistance to hockey families in need.
How the Kruger Big Assist Works
The Kruger Big Assist program will award $10,000 to 15 minor hockey associations across Canada to help provide financial assistance to hockey families in their communities.
These funds will go towards offsetting the cost of hockey registration fees.
Who can Nominate a Hockey Association?
Hockey associations must be nominated by members in their community – people just like you! Whether you are a player, a parent whose child plays hockey, a coach, a volunteer, an individual in the community, or you represent a hockey association, you can nominate a hockey association who you feel deserves to win. See full rules and regulations for more details on association eligibility.
Be part of the Big Assist: Apply and Nominate a Hockey Association today!
You can assist, too, just by nominating a hockey association! All you have to do is submit a short story or video that explains how the association demonstrates at least one of the following judging criteria:
- ENABLE more youth to play
- ENHANCE the sport experience for their members
- EMPOWER youth to create impact in the community
- ENCOURAGE multicultural participation in the game
Apply and Nominate a minor hockey association here.
Complete rules and regulations here.
How will the winning associations be selected?
All nominations will be validated to ensure that they meet eligibility and nomination requirements and will then be presented to a Judging Committee who will watch or read each story submission and assign points based on a predetermined judging criteria. There will be a total of 15 final winning hockey associations.
The Big Assist Program Timing
Sept. 21, 2020
thru June 15, 2021
Judging (2 periods)
Feb. 1 – 5, 2021 (Period 1)
& June 16 – 21, 2021 (Period 2)
Feb. 8 – 12, 2021 (First 10 winners)
& June 22 – 28, 2021 (Additional 5 winners)